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Most founders are one system away from turning LinkedIn into their best sales channel.
Engagement is easy to mistake for pipeline. On Sep 30, watch how a founder turns LinkedIn content into real outreach. Live. You'll walk away with a repeatable system: what to post, who to reach out to, and how to sequence it.
Eligible startups also get the LinkedIn-to-Leads Toolkit: ad credits, Apollo, Captions, and HubSpot's Prospecting Agent.
Hey Champion,
I skipped a workout on a Monday. Told myself I'd double up Tuesday.
Tuesday I didn't double up. Wednesday I didn't go at all. By Thursday I wasn't a guy who missed a workout anymore. I was a guy who stopped going.
Four days. That's all it took to change the story I was telling myself.
The problem was never the missed Monday. It was the week I spent negotiating with it.
Here's what I've learned after twenty years of shift work, three books, and more projects than I care to admit I abandoned.
Consistency isn't built on good days. Good days take care of themselves. It's built on what you do the day after you fail, and the window for that is smaller than you think.
Miss once, go back the next day, and nothing happened. Miss once, wait a week, and now you're restarting instead of continuing. Restarting costs ten times what continuing does.
So the rule I use now is simple. Never miss twice. Not never miss. Never miss twice.
THIS WEEK
Think of the one thing you've been off of longest. Do the smallest possible version of it today. Not the full version. The version so small it would be embarrassing to skip.
WHAT I'M BUILDING
I put together a free guide titled “50 Questions to Ask Before It's Too Late.” Fifty questions to help you capture your family's stories before the chance is gone. It's the most useful thing I've made this year, and it's yours at no cost.
You're not behind. You're just one day away from being back in it.
That's always been true. It was true the whole time you were telling yourself otherwise.
Hey Champion. Keep building.
Sevy
Building. Finishing. Moving Forward.
P.S. Hit reply and tell me what you're getting back to this week. I read every one.
